WazzaBeeInstagram Direct
in your CRM
Direct messages arrive in the same inbox as WhatsApp: the whole team replies, the history is kept, and enquiries reach your CRM.
- DMs in a shared inbox
- The whole team replies
- CRM integration
How leads are lost right now
Three situations almost every company knows
One person runs the DMs from a phone
The account password sits with the social media manager, and enquiries land in the same place as comments and spam. The company has no control over the flow.
Leads from advertising get lost
Ads drive people into DMs, and nothing from there reaches the CRM. There's no way to work out the cost per lead.
Replies come too late
While one person works through the DMs, the customer has already gone to whoever answered within a minute.
What working with DMs and WhatsApp looks like
Instagram messages arrive in the shared inbox, and the agent replies without opening the app.
How do I connect Instagram Direct to a CRM?
All you need is a professional Instagram account. The owner signs in, and from then on the whole team works with Direct.
Sign-up
You create a WazzaBee dashboard and choose the Instagram Direct channel.
Professional profile
If the account is still personal, you switch it to business or creator in the Instagram settings. A Facebook Page isn't needed.
Sign in through Instagram
The owner signs in to Instagram and allows access to messages. The password no longer gets passed around to staff.
Direct in the shared chat
Messages arrive next to WhatsApp and Telegram, and conversations are shared out among agents.
Forwarding to a CRM
You connect Bitrix24 or amoCRM, and a Direct enquiry becomes a deal with the conversation in the card.
What you get
DMs in a shared inbox
Messages arrive in the same window as WhatsApp and Telegram, so nothing gets lost.
The whole team replies
Several agents work in parallel and conversations are distributed between them.
History belongs to the company
Conversations are stored in your dashboard and don't depend on who holds the account password.
Enquiries in your CRM
Bitrix24, amoCRM or your own system through the API, so an enquiry becomes a deal.
Fast replies
Standard questions about price, stock and delivery are handled with templates.
Enquiry analytics
You can see how many leads came from DMs and how many turned into deals.
DMs on a phone vs DMs in a system
The key difference is control over the flow of enquiries and whether they reach the CRM
Connect a number and the whole team works
The line price includes three seats for managers. Need more, every next seat is $6 a month. Build your own setup below: line, period, currency.
Instagram Direct, messages in a single inbox
TEAM
500 диалогов
Для среднего бизнеса
- 500 conversations a month
- Group chat support
- Message first
- Voice transcription (AI)
- Mass broadcasts
- Website chat with analytics
- Quick reply templates
EMPIRE
Безлимит
Для крупного бизнеса
- Unlimited conversations
- Group chat support
- Message first
- Voice transcription (AI)
- Mass broadcasts
- Website chat with analytics
- Quick reply templates
Payment by card in tenge, dollars or euro. Six months of prepayment give a 10% discount, a year gives 20%. The first seven days on any line are free. Messages on official WhatsApp are billed separately at Meta rates.
Why DMs deserve to leave the phone
Instagram brings in enquiries, but the app is an awkward place to handle them: comments, stories and personal messages sit in the same feed, and the chat history can't be exported anywhere.
The account depends on one person
The password is with the social media manager or the owner. Change contractors and you lose both access and the conversations, along with your buyers' contacts.
A shared window instead of an app
Direct is connected as a line and messages arrive in the same place as WhatsApp. Agents reply in parallel and management sees the queue.
Leads from advertising add up
The enquiry reaches the CRM together with the conversation, so you can see how many leads Direct produced and how many of them bought.
Replies get faster
Standard questions are handled with templates and the auto-greeting fires instantly, so the customer knows they've been heard.
What connecting Direct solves
- Leads from ads into a shared inbox
- Answers to questions about price and stock
- Passing an enquiry to the CRM
- Several agents working together
- Templates for standard questions
- A conversation history per customer
- Tracking enquiries from social media
- A single inbox together with WhatsApp
Frequently asked questions
What do we need to connect Direct?
The Instagram account must be a professional one: a business or creator profile. No Facebook page is needed, you connect by logging in to Instagram.
Will messages arrive in the same inbox as WhatsApp?
Yes, every channel comes together in one window: agents don't have to keep the Instagram app open.
Can several people reply?
Yes, conversations are distributed between agents and each one works under their own login.
Will enquiries reach the CRM?
Yes, through the integrations with Bitrix24 and amoCRM, or through the open API for your own system.
How much does it cost?
The price per line is shown in the block above. It comes from our system and is always current. Connection is free, and so are the first 7 days.
What about comments under posts?
Right now the shared inbox receives Direct messages. Comments stay inside Instagram itself.
We'll connect Instagram Direct to your inbox
We link the account, bring DMs into one window with WhatsApp and set up handover of enquiries to the CRM. The first 7 days are free.