WazzaBeeInstagram
and Bitrix24
Direct messages arrive in Bitrix24 Open Channels: a lead from an ad becomes a deal, the conversation lands in the card, and whichever agent is free replies.
- Open Channels
- Deals from DMs
- Enquiries tracked
How leads are lost right now
Three situations almost every company knows
A social media manager runs DMs from a phone
Leads are mixed in with comments and spam, and the company has no control over the flow.
Advertising can't be measured
The campaign drives people into DMs and nothing from there reaches the CRM, so the cost per lead is unknown.
Replies come too late
While one person works through the DMs, the customer moves on to whoever answered faster.
What working with DMs in Bitrix24 looks like
An Instagram message lands in Open Channels and the deal appears automatically.
How the connection works
Everything is remote. If the number is in order, the channel goes live in about 15 minutes
Sign-up and channel
You create an account and set up a WhatsApp Business API channel. We see your request straight away and get in touch.
Meta form
You fill in your company details right from the dashboard: name, number, channel name. We guide you through every field.
Confirming the +7 number
Meta sends a code by call or SMS and you enter it in the form. From that moment the number runs as a business channel.
Templates and launch
We prepare your first message templates and connect your CRM, and you can start writing to customers. After that you work from the chat or from your own system.
Business verification in Meta
Verification happens after the launch and does not affect messaging: until it is done Meta limits how many new conversations you can start per day, and afterwards the limit is lifted. We will help you collect the documents.
What you get
DMs in Open Channels
Messages arrive in Bitrix24 and can be answered right there.
The deal creates itself
A DM enquiry creates a contact and a deal in the right funnel.
Leads from ads become visible
The source is recorded and the funnel shows what advertising brought in.
The team replies
Conversations are shared between agents according to the queue rules.
Alongside WhatsApp
The channels arrive in one CRM and in the company's shared inbox.
Access without the password
Employees reply through the CRM and never need the account password.
DMs on a phone vs DMs in the CRM
The difference is control over the flow and whether the leads reach your funnel
Connect a number and the whole team works
The line price includes three seats for managers. Need more, every next seat is $6 a month. Build your own setup below: line, period, currency.
Instagram Direct, messages in a single inbox
TEAM
500 диалогов
Для среднего бизнеса
- 500 conversations a month
- Group chat support
- Message first
- Voice transcription (AI)
- Mass broadcasts
- Website chat with analytics
- Quick reply templates
EMPIRE
Безлимит
Для крупного бизнеса
- Unlimited conversations
- Group chat support
- Message first
- Voice transcription (AI)
- Mass broadcasts
- Website chat with analytics
- Quick reply templates
Payment by card in tenge, dollars or euro. Six months of prepayment give a 10% discount, a year gives 20%. The first seven days on any line are free. Messages on official WhatsApp are billed separately at Meta rates.
Why DMs belong in Bitrix24
Instagram delivers leads, but the app is an awkward place to work with them: no routing, no history, no link to your funnel.
The account depends on one person
The password sits with a contractor: change the social media manager and you lose both access and the conversations.
Open Channels restore order
DMs arrive in the CRM, conversations are distributed, and the history is kept in the card.
Advertising becomes measurable
The enquiry lands in the funnel with its source, so you can see how many leads and how many deals.
Replies get faster
Standard questions are handled with templates, and the whole team can see the queue.
What businesses set up most often
- Leads from ads straight into the funnel
- Agents replying from inside the CRM
- Distributing enquiries across the team
- Conversation history in the customer card
- DMs alongside WhatsApp
- Recording the source of each enquiry
- Templates for standard questions
- Handing a customer over without losing context
Frequently asked questions
What's needed to connect Direct?
The account must be a business or creator profile linked to a Facebook page. That's Meta's requirement.
Will deals be created automatically?
Yes, if Open Channels are configured that way: an enquiry creates a contact and a deal in the funnel you choose.
Do agents need the account password?
No: they work through the CRM. The connection is made once by the account owner.
Do comments come through too?
No, the CRM receives Direct messages. Comments stay inside Instagram itself.
How much does it cost?
You pay for the Instagram line; the prices above come from our system. The integration is included.
Can we connect several accounts?
Yes, each account is a separate line and they can be pointed at different funnels.
We'll connect Direct to your Bitrix24
We link the account and set up Open Channels and deal creation. The first 7 days are free.